Your digital sponsorship will increase your exposure to Michigan Radio’s highly coveted audience. With more than 900,000 pageviews per month, you can reach the more than 349,000 unique users that visit our website monthly.
Make the most of your digital sponsorship with a web tile that will get attention and generate clicks!
Contact us to learn more about reaching our online audience with a web sponsorship!
Michigan Radio has the high-quality audience that you have been trying to reach. Our audience cares about the content that we bring to them and they care about our sponsors. Our listeners are engaged: 74% said that they are more likely to do business with a company that sponsors public radio.
Our listeners care about Michigan – just like you do. Just like we do. We know that our listeners care because of their high level of engagement with projects like The Next Idea and State of Opportunity and programs like StateSide with Cynthia Canty.
Your sponsorship dollars support the programs and projects that we produce at the station as well as helping us remain an NPR News station.
Let our listeners know that you care about what they care about.
Michigan Radio is good for Michigan.
Your sponsorship of Michigan Radio lets our audience know that you are good for Michigan, too.
In the rapidly changing industry, it is essential to build relationships with decision makers at businesses that are seeking insurance solutions that you can provide.
In fact, our listeners are 98% more likely than the average American to be the purchaser of insurance at their place of work, and with 53% of listeners obtaining their medical insurance from their places of work, reaching out directly to individuals looking to purchase policies in the healthcare marketplace is essential to diversifying your client base.
In Addition, The Affordable Care Act has increased the number of people with insurance, but many of the newly insured have Medicaid or Medicaid HMO plans, which have a lower profit and higher rate of claim. NPR listeners are 67% more likely than the average American to have a traditional fee-for-service health plan and half as likely to have Medicaid, meaning that you can sell your high quality insurance services to those who are looking for just that.
Michigan Radio can reach the audience that is looking for YOU to meet their insurance needs.
Contact us to find out more about how a Michigan Radio Corporate Sponsorship can help you grow your health insurance business!
Public broadcasting includes media outlets that operate as a public service. Unlike commercial broadcasting, public media is non-profit and operates from donations from private citizens and businesses.*
In previous posts on the principles of public media, we talked about what supporting a strong civil society means to us and how we do it with integrity.
This time we’re going to talk about how important building relationships are to our mission.
We rely on our community to provide us with their perspective, knowledge and experiences and to be a part of the conversations that we are having on a regular basis. In return, we work hard to be respectful, honest and effective in the services that we provide.
We also rely on our community to support us financially, both personally and with corporate sponsorship. We understand that businesses need their dollars to work for them, so we make sure that we help you find the best message schedule for your branding or event campaign.
Our account executives aren’t just here to sell air time – we are here because we care about the mission of Michigan Radio. More than that, we care about your business – we want to see you thrive and celebrate your success along side of you!
Click on “The Principles of Public Media” under categories to see more in this series.
Due to Medicare’s quality incentive program, treatment outcomes directly impact your bottom line. Having a well-educated, affluent patient base increases compliance, which improves patient outcome.
The Affordable Care Act has increased the number of people with insurance, but many of the newly insured have Medicaid. While this increases reimbursement, the reimbursements are lower than those received from commercial policies. Michigan Radio is uniquely positioned to reach ideal potential patients with your message.
Contact us to find out more about how a Michigan Radio Corporate Sponsorship can help you grow your healthcare business!
The biggest challenge that you face in the legal business is building a quality client base in the area where you practice and with the income to keep your accounts receivable as low as possible.
Our listeners are educated and affluent, because they are 176% more likely to have an individual income of over $150,000, our audience has the financial capabilities to afford the services you provide.
Michigan Radio can reach the audience that needs the expert advice that you offer.
Contact us to find out more about how a Michigan Radio Corporate Sponsorship can help you grow your law practice!