Good For You Good For Michigan | Corporate Sponsorship

Your Sponsorship Reaches Michigan Radio Members Across the State

Michigan Radio has members across the state, from Houghton to Grand Rapids, from Detroit to Ann Arbor. Why does it matter that our sponsor’s messages reach members in addition to listeners? Michigan Radio members contribute financially to the station, just like our sponsors do! This means that they already have something in common with our sponsors… Continue reading Your Sponsorship Reaches Michigan Radio Members Across the State

Resolutions for Your 2019 Marketing Goals

As we embark on a new year, we pause to reflect on the highs and lows of the past 12 months and make our pledges to positive change and greater growth. Jump start your New Year’s resolutions with a conversation about how Michigan Radio can help make the next year the best yet for your… Continue reading Resolutions for Your 2019 Marketing Goals

Michigan Radio Recognized with Dozens of Awards

It’s award season for news organizations around Michigan – and Michigan Radio is earning its fair share of recognition for the news coverage that we provided in 2017. These accolades are a result of our passion to be a valued public service to Michigan – to be a voice for vulnerable populations, covering Michigan politics… Continue reading Michigan Radio Recognized with Dozens of Awards

Align Your Brand with Michigan Radio

We’re proud to share that NPR has been named 2020’s ‘Brand of the Year’ by the Harris Poll EquiTrend News Service. More than 45,000 U.S. consumers voted on 4,000 brands. The “News Service” category includes newspapers, news websites, wire services and news aggregators. NPR ranked the highest in this category when voters considered familiarity, quality… Continue reading Align Your Brand with Michigan Radio

Creating a Marketing Plan

Here we are in December, with a busy year ahead of us! Are you planning for success in 2018? A marketing plan is essential to building your business, providing a guideline for your goals and strategies and a document to analyze your success at the end of the year. As you consider your marketing plan,… Continue reading Creating a Marketing Plan

Good For You, Good For Michigan: Michigan Radio Gets National Recognition for its Flint Water Crisis Coverage

Michigan Radio has been leading the coverage of the water crisis in Flint. Check out this piece from the Columbia Journalism Review

Good For You, Good For Michigan: Stateside

Stateside covers a wide range of Michigan news and policy issues — as well as culture and lifestyle stories. In keeping with Michigan Radio’s broad coverage across southern Michigan, Stateside focuses on topics and events that matter to people all across the state. Your sponsorship dollars support the programs and projects that we produce at the station as well as helping us remain… Continue reading Good For You, Good For Michigan: Stateside

Converting Obstacles to Opportunities: Why Michigan Radio?

You already understand that radio is still relevant, but what makes public radio in general and Michigan Radio in particular a better place to air your message than commercial radio? Here are the top reasons to air your message with Michigan Radio vs. a commercial station: Your message reaches more of Michigan without losing the localized… Continue reading Converting Obstacles to Opportunities: Why Michigan Radio?

Michigan Radio: Good For You, Good For Michigan

Michigan Radio has the high-quality audience that you have been trying to reach. Our audience cares about the content that we bring to them and they care about our sponsors. Our listeners are engaged: 74% said that they are more likely to do business with a company that sponsors public radio. Our listeners care about Michigan – just… Continue reading Michigan Radio: Good For You, Good For Michigan