Why is a Balanced Sponsorship Schedule Important?

Running a balanced schedule on Michigan Radio means that your spots will be placed in multiple dayparts, which means you can reach more Michigan Radio listeners.    Here’s why that matters: Quality: The Michigan Radio audience is high quality all the time: No matter when you run your schedule, your sponsorship messages will reach the… Continue reading Why is a Balanced Sponsorship Schedule Important?

Industry Spotlight: Environmental Services

Michigan Radio’s audience is intelligent, affluent and engaged…and they are interested in what you have to offer! By putting your message directly in front of your target audience, you will be able to showcase your product and build brand awareness with a broader scope of consumers. Contact us to find out more about how a Michigan Radio Corporate Sponsorship… Continue reading Industry Spotlight: Environmental Services

Industry Spotlight: Outdoor Leisure

The Michigan Radio audience is active, affluent and engaged – and they are interested in what you have to offer! 78% of our listeners have participated in a sport within the past 12 months and 65% of listeners own sporting or recreation equipment. In fact, Michigan Radio listeners are 33% more likely than the average American to… Continue reading Industry Spotlight: Outdoor Leisure

Align Your Brand with Michigan Radio

We’re proud to share that NPR has been named 2020’s ‘Brand of the Year’ by the  Harris Poll EquiTrend News Service. More than 45,000 U.S. consumers voted on 4,000 brands. The “News Service” category includes newspapers, news websites, wire services and news aggregators. NPR ranked the highest in this category when voters considered familiarity, quality… Continue reading Align Your Brand with Michigan Radio

Industry Spotlight: Wineries, Breweries & Nightlife

The Michigan Radio audience is intelligent, affluent and engaged – and they are interested in what you have to offer! For example, 90% of listeners say they like to explore new things. As a brewery, exploring new flavors is what you are known for! So why not reach out to the 73% of our listeners who purchase alcohol… Continue reading Industry Spotlight: Wineries, Breweries & Nightlife

Industry Spotlight: Educational Services

A Michigan Radio sponsorship will allow your school’s message to reach an audience that is interested in investing in the future of their children. Because our audience is 58% more likely than the average American to be the parents of children under 6 years old, your message is reaching an audience that is currently on the brink of… Continue reading Industry Spotlight: Educational Services

Industry Spotlight: Arts & Culture

A Michigan Radio Sponsorship gives you access to an audience that is educated, affluent and engaged. Our listeners are 173% more likely to attend an art gallery or art show and 214% more likely to contribute towards the arts, meaning your message will reach an audience that has both an interest in what you have to offer and the… Continue reading Industry Spotlight: Arts & Culture

Audience Profile: Buying Habits

Michigan Radio’s audience is intelligent, affluent and engaged…and they are interested in what you have to offer!By putting your message directly in front of your target audience, you will be able to showcase your product and build brand awareness with a broader scope of consumers. Contact us to find out more about how a Michigan Radio Corporate Sponsorship… Continue reading Audience Profile: Buying Habits