Radio Remains Top Choice for In-Dash Entertainment

In-vehicle media options have grown exponentially in recent years. With the addition of dashboard screens and bluetooth, AM/FM radio competes with satellite radio, streaming audio, owned music and other content.


However, despite the increased options, according to Inside Radio, 84% of Americans who have been in a car or truck in the past 30 days say they continue to use radio there.

Even as competition for dash-space becomes more competitive, carmakers are still keeping broadcast radio as standard equipment in their new models because they know that’s what consumers want.
Your sponsorship message on Michigan Radio reaches the ears of listeners in their cars, in their homes and on their streaming devices. Contact us to find out how to get the most of your sponsorship message!

Source: Inside Radio

Posted in NPR.