Your digital sponsorship will increase your exposure to Michigan Radio’s highly coveted audience. With more than 870,000 pageviews per month, you can reach the more than 346,000 unique users that visit our website monthly.
Make the most of your digital sponsorship with a web tile that will get attention and generate clicks!
Contact us to learn more about reaching our online audience with a web sponsorship!
Michigan Radio has the high-quality audience that you have been trying to reach. Our audience cares about the content that we bring to them and they care about our sponsors. Our listeners are engaged: 74% said that they are more likely to do business with a company that sponsors public radio.
Our listeners care about Michigan – just like you do. Just like we do. We know that our listeners care because of their high level of engagement with projects like The Next Idea and State of Opportunity and programs like StateSide with Cynthia Canty.
Your sponsorship dollars support the programs and projects that we produce at the station as well as helping us remain an NPR News station.
Let our listeners know that you care about what they care about.
Michigan Radio is good for Michigan.
Your sponsorship of Michigan Radio lets our audience know that you are good for Michigan, too.
On September 16th we hosted a Sponsor Appreciation event for our Ann Arbor area clients. We enjoyed an afternoon dedicated to recognizing the contributions of valued Michigan Radio sponsors at HopCat of Ann Arbor, who provided an ideal venue for our event.
We appreciated getting to know our clients better and sharing with them more information about the programs that their sponsorship dollars support. It is so important to us to recognize our sponsors and to be sure that you all realize how important your contributions are.
Thank you to the sponsors that were able to join us!
In the rapidly changing industry, it is essential to build relationships with decision makers at businesses that are seeking insurance solutions that you can provide.
In fact, our listeners are 98% more likely than the average American to be the purchaser of insurance at their place of work, and with 53% of listeners obtaining their medical insurance from their places of work, reaching out directly to individuals looking to purchase policies in the healthcare marketplace is essential to diversifying your client base.
In Addition, The Affordable Care Act has increased the number of people with insurance, but many of the newly insured have Medicaid or Medicaid HMO plans, which have a lower profit and higher rate of claim. NPR listeners are 67% more likely than the average American to have a traditional fee-for-service health plan and half as likely to have Medicaid, meaning that you can sell your high quality insurance services to those who are looking for just that.
Michigan Radio can reach the audience that is looking for YOU to meet their insurance needs.
Contact us to find out more about how a Michigan Radio Corporate Sponsorship can help you grow your health insurance business!